Friday, February 17, 2012

Female Centered Movies Mean Profit

Great article by producer Susan Cartsonis on the box office value of "women's" movies. 

Women Make Good Box Office--Really Good $$$$

Woman-created films and woman-centered stories make financial good sense, and still she has to fight the conventional wisdom that is just plain wrong. (This is also true in theater, btw, where a recent LAFPI study showed that woman-authored plays in NY gross about 25% more than those written by men.  Yet out-dated, skewed perception means that women account for only about 12% of the playwrights produced at any given moment.  If it were really only about the money...)

Hat tip to Julie Janata for posting on the Alliance of Women Directors newsletter.